Create an updated product page to enhance the user experience when online shopping.

UI Designer

Art Director

15 Weeks

SEESAW

UX CASE STUDY

2024

ABOUT

ROLE

TEAM

DURATION

The Problem

The gallery visiting processis often scattered across multiple platforms making it hard to stay organized and informed about what’ going on in one’s local art scene.

The Solution

SeeSaw offers users seeking artistic inspiration, connections and collaboration a convient avenue to discover new gallerie in their cities.

Sydney Kidd, Sophie Perdue, Sidney Gagneron, Toluwani Adesanya

How might we create a more engaging and community-focused Seesaw experience

that makes exploring and participating in the art world easier and more exciting?

PERSONA PROFILES

By combining personalization, accessibility, and interactive elements, we’re making gallery experiences more approachable, discoverable, and rewarding for both artists and attendees.

TAKEAWAY

sydney_kidd@fitnyc.edu

DESIGN SYSTEM

JULIEN YOUNG

DOWNTOWN HIPSTER

PETER BOURGEOIS

ART CURATOR

JADE TUALOA

INFLUENCER

ELLA MATARESE

ARTIST

SEESAW SCHEDULING

Calendar feature based on filtering clear details for events.

Allows users to stay up to date on events they’re interested in, providing event details.

HOME

SEARCH

EVENTS

MENU

FILTER

CALENDAR

ADD TO CALENDAR

DETAILS

FEATURE 1

TASKFLOW

SEESAW SCHEDULING

Calendar feature based on filtering clear details for events.

Allows users to stay up to date on events they’re interested in, providing event details.

HOME

SEARCH

EVENTS

MENU

FILTER

CALENDAR

ADD TO CALENDAR

DETAILS

FEATURE 1

TASKFLOW

CULTURE CLUSTERS

Users can toggle map filters see an up-to-date temperature map showing hot galleries in the city.

Allows users to stay up to date on events they’re interested in, providing event details.

FEATURE 2

Assists artist users presenting themselves as professionals & fosters networking connections.

TASKFLOW

FRIEND REVIEW

TRENDING GALLERIES

MAP

THE CREATIVE COLLECTIVE

Enables artists to create a profile that shows their work & denotes that they are a working artist/professional.

Allows users to stay up to date on events they’re interested in, providing event details.

FEATURE 2

Users can easily see info on popular galleries nearby their location. Viewing reviews made by friends.

TASKFLOW

FRIEND REVIEW

TRENDING GALLERIES

MAP

THE GALLERY GAUNTLET

A gamified experience within the app fostering friendly competition and community amongst users.

Allows users to stay up to date on events they’re interested in, providing event details.

FEATURE 2

Allows users to connect with friends and make going out more fun.

TASKFLOW

GAMES

MAP

GAUNTLET

GAUNTLET

HOME

MAP

PROFILE